Thursday, December 11, 2014

Dubai is planning to redress its "unhealthy" luxury hotel imbalance. A company owned by Dubai's government plans to open four hotels in the sheikdom to expand the supply of mid-priced rooms in a market entirely dominated by luxury accommodation. The three-star properties that they plan to build will be managed by non other than by the Hilton and Hyatt corporations, with a plan to build 19 hotels before 2017 comes to a close. This idea was put into place after the many five-star hotels that Dubai has to offer have been losing occupants and profitability has declined. The average cost to stay in a luxury hotel costs around 2000 Dirhams ($550) or more per night. By building these three star hotels, they can provide nice hotels for people to stay in that only have nightly rates from 367 to 735 Dirhams. As this emirate plans to increase its hotel rooms to 160,000 by 2020, it aims at offering affordable hotels to business travelers and families on holiday. Also, for the first time ever, properties will begin to sell to foreigners. With lower occupancy rates and decreased profitability from these exorbitantly priced luxury accommodations, these lower costing hotels will surely be a breath of fresh air for tourists and will increase profitability for Dubai.










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